Design archive for 2013-06-12

Green promenade to provide London's answer to New York's High Line

(7 years ago)
News: London is set to offer a rival to New York's popular High Line park with these competition-winning proposals for a landscaped promenade linking gardens and railways arches along the River Thames. (more...)

Crown Maple Sugar

(7 years ago)
Designed by Studio MPLS | Country: United States “Evoking the natural elements that abound in the majestic stands of Crown Maple sugar maples, the brand communicates the fusion of natural goodness with the sophisticated, state-of-the-art production techniques that make it the purest maple syrup on earth.” See the rest of the brand platform here.


(7 years ago)

Chobani Redesigned and Redefined for UK Market

(7 years ago)
Chobani took the opportunity to revamp their yogurt packaging after a legal fight over the term "Greek Yogurt" with Fage, who claimed that the term can only be used to described yogurt from Greece (Chobani is made in the US) Chobani's UK packages now refers to their yogurt  as "Strained Yogurt". The challenge only effects Packages sold in the UK. In the US market, Chobani remained as Greek Yogurt.    GS_googleAddAdSenseService("ca-pub-3860711577872988"); GS_googleEnableAllServices(); GA_googleAddSlot("ca-pub-3860711577872988", "incontent1"); GA_googleAddSlot("ca-pub-3860711577872988", "incontent2"); GA_googleFetchAds(); GA_googleFillSlot("incontent1"); GA_googleFillSlot("incontent2");     "As Chobani has grown from our humble beginnings we have always looked to provide better options. We have redesigned our packaging for the UK to ensure that we clearly communicate what we stand for as a brand. Naturally sourced ingredients and a simple, crafted product that is deliciously thick, creamy and high in protein. We also simplified to ensure that our identity remained clear and uncluttered so that we could build on our brand rather than the graphic play on our previous packaging."  *An appeal as been granted - the case will be heard in September* Designed by Chobani        

LA Natural History Museum Nature Lab

(7 years ago)
On the plane about to land in memphis and battery about to die, but wanted to share this with you first! More details to come soon…On the must see when in LA list ~ or the, if you live in LA, must see list ~ the LA Natural History Museum’s newest additions the Nature Lab and Nature Gardens literally bring it all to life! Being a born and raised angeleno with a sister who ended up getting her doctorate in animal behavior, you can only imagine how many local creatures large and small i grew up (and continually am) fascinated by all around me… from the parrots, finches, hummingbirds, etc. that constantly take over the yard, to the coyotes, deer, raccoons, alligator lizards, spiders, and so much more… Well for their 100th Birthday, the NHM has brought in quite the selection of living creatures that are all around us in a beautifully designed urban/modern interactive exhibition that is not to be missed. They create such a personal awareness about the interaction and roles that our city and communities have played in the rise and urban evolution of certain species, as well as teaching us all a bit more about all the creatures we encounter (and may not even notice) regularly here in Los Angeles. It was so inspiring to see kids and adults alike completely mesmerized, engaging with the exhibits with giddy smiles as they darted from one thing to the next. I couldn’t help but constantly wonder, “where was THIS when we were kids running around trying[..]
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